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Showing posts from 2021

Advertising Courses to Enter Thriving Indian Advertising Industry

The advertising industry in India is thriving like never before. There are many advertising houses that are working for local and international clients and earn heft money. This has opened doors of opportunity to have a thriving career for future professionals. To make youth ready for this ever growing industry in India, colleges have started offering multiple advertising courses in Ahmedabad . Why Become an Advertising Professional? There are multiple reasons to join the right course for advertising and become an advertising professional. Here are the top reasons to join the advertising industry: Keep your profession interesting as you will have new challenges and new campaigns daily Give wings to your creativity A plethora of job options in India and abroad Expand your social and professional circle Meet celebrities, entrepreneurs, etc. Advertisement Fields After completion of your course for advertising, you can take any job of your interest in a co...

Corporate Communication: Definition, Benefits, Skills, Career and More

  Communication is part of any business or organization, but corporate communication is a bit different. It signifies creating a brand identity and using it while communicating with the external and internal audience like customers, prospects, stakeholders, employees, etc. Corporate communication reflects how a business communicates with its stakeholders. Corporate communication has become so vital that now you can find a corporate communication course in mass communication colleges in India.   Major Benefits of Corporate Communication Each leading mass communication college in Ahmedabad offers one or more corporate communication courses because it is very important. It offers multiple benefits such as: It helps in crisis management It contributes to building a company culture It helps in reducing client and employee attrition It helps in increasing brand popularity Types of Corporate Communication There are two types of corporate communication: 1. Inter...

Green Screen and Its Benefits for News Industry

  Have you ever heard about the concept of ‘Green Screen’ at any electronic media institute? If not, then you must have probably experienced it, when news anchors and meteorologists on television makes use of the green screen technology to bring a picture in front of your television screen.   The concept of the green screen is being widely used in today’s digital world. It is being taught to several students in almost every institute of media studies. What is a Green Screen? Institute of media studies, electronic media institutes , the entertainment industry, and Hollywood have been effectively using the concept of a green screen. Green screen is also known as colour keying. It is a vertical wall that is converted into green by painting it or covering it with a sheet. The green colour is chosen because of the contrast factor. The basic underlying principle of a green screen that many electronic media institutes teach learners is to isolate the green colour and u...

Automated Journalism: Threat or Boon for Journalists

  Automated journalism, also known as robot journalism, is the invention of artificial intelligence. It has shaken up the world of journalism across the globe. Some journalism institutes in India find it a threat to the newsroom jobs of journalists and some find it a boon to the journalism industry.   In this article, we have collected the views shared by the best colleges for journalism and mass communication in India and top journalism institutes in India to give a consolidated conclusion of the continuing debate on automated journalism: threat or boon. Market Share of Robot Journalism Some popular and big journalism companies have started using automated journalism. Some of the popular names that use this form of journalism according to the best college for journalism and mass communication in India are Los Angeles Times, Forbes, The New York Times, and Associated Press. Still, the technology is in the innovation phase, the market share of this form of journa...

Scope and Career Opportunities after Mass Communication and Journalism

Top mass communication colleges in India offer mass communication and journalism courses to students. To make it clear, mass communication and journalism are two different fields and you can pursue any of them based on your interest. However, if you are still exploring which field to take, there are some courses covering both mass communication and journalism. After your graduation in mass communication and journalism from one of the top mass communication colleges in India , you can take specialization or post graduate courses in the field of your interest.  Let’s explore the scope of career and available career opportunities for mass communication and journalism students. Available Career Opportunities: 1. Journalism If you have pursued journalism from one of the best media colleges in India, you can make your career in print, electronic, or broadcast media. You can choose a job in any of the following categories: Columnist News editor Journalist Reporter News wri...

Journalism vs Mass Communication Which Way to Go

  Mass communication and journalism are often perceived as synonyms, but there is a minor difference between both. Top mass communication colleges in India offer both mass communication and journalism courses. Students are often confused when it is time to make a choice between mass communication and journalism courses.   In this article, we will share the difference between journalism and mass communication, so students can pursue their passion by opting for the right course. Basic Difference Between Mass Communication and Journalism Journalism is related to news reporting. Mass communication is a wide term and it represents everything in which you communicate to the masses. Journalism is one of the segments of mass communication, but mass communication is not restricted to only journalism. How to Choose The Right Course? You can visit one of the top mass communication colleges in India to get guidance. In each college, there usually is a consultant who gu...

Popular Types of Mass Media

Mass media is a technology or medium that is used to reach the masses. Using written, broadcast, or oral means of media, masses can be reached. With increasing technology, more carriers on which the news or information can be disseminated are coming into the picture. This encourages many passionate students to enrol in the best mass media colleges in Gujarat . If you, too, are thinking of joining a mass media college, you must know about major types of mass media. 1. Print Media The most common type of mass media is print media. For ages, it has been in existence. Some of the common examples of print media are: Newspapers Magazines Billboards Coupons Brochures Books Leaflets or pamphlets Journals And more As print media uses written communication to disseminate information to the masses, the mass media college that takes courses on print journalism covers more on effective written communication, editing, publishing, and other skills. 2. Traditional Med...

Digital Filmmaking Career: Everything You Need to Know

Digital filmmaking has opened new doors of opportunities for filmmakers. By using digital cameras and other digitized tools, the cost of filmmaking is reduced and the whole process is enhanced. In fact, digital filmmaking also makes it easier to create a completely imaginary world or character using computer software and other digital tools.   If you are interested in making a career in filmmaking, it is definitely the right time as this industry has grown as never before. To help you make a successful career in digital filmmaking, we will share all the required information. Different roles: A filmmaker handles multiple jobs from production to actual film release. A filmmaker is the one that drives a movie and makes it successful. Below are major roles filmmakers handle that you must know before initiating your career in filmmaking. 1. Scriptwriting For an effective screenplay, a powerful script revolving around the leading characters is necessary. The first jo...

Writing Techniques for Television and Radio News

The news written for television and radio is referred to as broadcast news. The reason is that the news gets broadcast. Unlike print media where consumers have a chance to read and digest news at their own pace, television and radio news get broadcast with industry standards. That is why writing a television or radio news story is different from print news writing. The students that learn journalism from a renowned mass communication college in Ahmedabad learn effective news writing techniques from experts. In this blog post, we will share some of the top tips for writing an effective television or radio news story. Write For The Ear The first thing that mass communication college in Ahmedabad focuses on while teaching broadcast news writing is to understand the true meaning of writing for ears. The television and radio news story broadcast will not give chance to read a sentence again or find the meaning of some words that are difficult to understand. Even in the te...

Top Reasons Print Journalism Still Matters

In this digital era, people have news at their fingertips. Social media channels like Twitter, Facebook, etc. have been one of the fastest sources of news. Within a few minutes of an incident, the news goes viral on social networking sites. Still, print media is popular and it is here to stay. Not only this, but the print journalism course is also quite popular among aspiring journalists. In this article, we will explore the major reasons behind the massive popularity of print media and print journalism in 2021. 1. Credibility Social media and in some cases, digital media may publish news without verifying the source and credibility of the news. However, any news coverage in print media gets published after going through different stages such as a journalist, writer, editor, chief editor, publisher, etc. All of these executives usually complete their studies at the best journalism college in Ahmedabad. The news that gets published in print media goes through a thor...

Career Opportunities as a Business Journalist

Journalism is a large industry. There are many journalism courses in Ahmedabad and other Indian cities that can help students shape their careers. In the journalism industry, there are different branches and one of them is business journalism. The best journalism college in India has shared all the required details about business journalism as a career option. In this article, we will share all details that will help you explore your career scope as a business journalist and how to become a business journalist. What is Business Journalism? The branch of journalism covers news and stories on business, finance, and economics. It covers anything and everything one can think of related to business, economics, or finances in society at a local or global level. Some of the examples shared by the best journalism college in India that covers business journalism are as below: Startup Well established businesses Personal finance Global or countrywide economy L...

Mobile Journalism: A Boon to Journalism Industry

A few decades back, if someone had to cover any news, a press team had to commute to that location and use heavy equipment to take the news coverage. Before broadcasting the news, the editor had to edit the news with special tools. With the increasing use and features of smartphones, journalism has become less bothersome. This has introduced mobile journalism, popularly known as MoJo. What is MoJo? According to the best journalism college in India, nowadays, journalists can cover any news on the spot with their smartphone features and this type of journalism is called mobile journalism, i.e., MoJo. The journalists do not need to wait for their cameraman to reach and give them a Mic to cover the whole story. Unlike the traditional ways, nowadays journalists can start taking pictures, making videos, streaming them on their YouTube channels, publishing the news story even before reaching the publishing house. As per a college offering journalism courses in Ahmedabad, t...

Make Career in Advertising and Public Relations Industry

Marketing is an umbrella term and there are many activities under marketing. Advertising and public relation (PR) are vital in marketing. They bridge the gap between customer need and product specification. As we all are aware of the role of advertising and public relation, making a career in this industry must be fascinating. To let you learn more about it, we will share all the important information that can help you know about making a career in the advertising and public relation industry. These details are shared by the  best institutes of public relations in India . Job options available: Once you complete the course for advertising and PR, you can take any of the below-mentioned jobs: PR manager Copywriter Social media marketer/ manager Employee relationship manager Production team member Creative team member Media or community relationship manager Journalist Copywriter Publicist Advertiser Marketing manager Art director And more In a nutshell, after completing the PR or adv...

Scope and Career in News Reading

Soon admission process is going to start in Ahmedabad similar to other cities in Gujarat and India. Students of 10th and 12th often get puzzled because of so many career options. In this blog, we will cover more details on a career as a newsreader. Regardless of the fact, you are keen to take admission in one of the  mass communication colleges in Ahmedabad  or not, exploring more information about a career in news reading will definitely help you learn about a bright career option. Who is a Newsreader? The  news anchors  reading news on the news channel is a newsreader. The newsreaders can also take jobs of anchoring different news shows like the debate on a social topic, crime news coverage, etc. What is the Career Scope in News Reading? According to the top  mass communication colleges in Ahmedabad , the career scope of a newsreader is quite bright. There are 30 news channels in Ahmedabad only and 892 news channels across India. You can see how many vacancies...

Everything You Need to Know about Online Journalism as a Career

According to the   best journalism college in India , the popularity of journalism courses in Gujarat and other states is increasing. Knowing the fact, the demand and popularity of journalism are increasing; knowing about one of the most popular streams of journalism can become your career guide. In this blog, we will share all the important details about online journalism and the scope of the career as a journalist. What is Online Journalism? You can find the latest and past news at your fingertips by surfing the web. This has made possible by online journalism. Online journalism is journalism related to online news portals, magazines, etc. The reports and stories covered and edited by the online journalists get published over online sites or newswires. This form of journalism is also known as internet journalism, digital journalism, and web journalism. What Makes Online Journalism So Special? Unlike print media, which disseminates news in batches of daily or noon newspapers, onli...

How to Become a Medical Journalist

  The world faced a pandemic in 2019, which is still in existence in the year 2021. Many countries are facing the second wave of the COVID 19. Along with the COVID 19, there are some more diseases -such as Mucormycosis, swine flu, etc. that are causing fatal effects on human. The pandemic put medical journalism at the focal point and evoked the interest of many students to study in the best journalism college in India to become a medical journalist. In this blog, we will share all the details to help you understand all aspects of studying and pursuing a career as a medical journalist. What is Medical Journalism? According to the best journalism college in India, it is part of journalism. A specific segment of journalism exclusively writes about healthcare, health issues, disease, black marketing in the medical industry, etc. This segment of journalism is medical journalism. Similar to other segments of journalism, medical journalism also includes story coverage fact check, writing,...

Is Journalism a Good Career Option

Students often go confused when it is about making a choice for career development. There are numerous career options to pursue, but only some of them are appealing enough. A   career in journalism   in India is one of the most appealing options for students to pursue. Scope of Journalism in India Before we delve deeper into how to become a journalist in India, let us share the scope of journalism in India: There are two categories in journalism:  Print media  and  electronic media . Print media includes newspapers, magazines, etc. and has its own audience. Electronic media includes television, the internet, and  radio  and has its massive audience. In each type of journalism, there are multiple options to choose from by aspiring journalists to make a  career in journalism in India . Some of the popular jobs in the journalism industry in India are News anchor Reporter Writer Columnist Editor Photojournalist There are many other options, which assu...

Impact of COVID 19 on Indian Journalism

Similar to many other industries, the COVID 19 has affected the news and media industry as well. Many sectors faced all the negative impacts, but journalism is the only industry, which faced both negative and positive impacts due to the COVID 19 outbreak. This pandemic has hit the global journalism industry as per the statement issued by the best journalism college in India, but India has a completely different story to tell. India has unique challenges; therefore, COVID-19's impact on Indian journalism is quite unique in its own way. Let’s explore the top aspects that were impacted majorly by the COVID 19 outbreak in India. 1. Job Opportunities Increased The pandemic has made many people jobless. In India, more than 55% of the population is the middle class that highly relies on the monthly salary. Due to the COVID 19 outbreak, many people end up losing jobs in India and survival became tough for them. The COVID-19's impact on Indian journalism was quite different in terms of ...

Career in Television Journalism

Only in India, there are 892 news channels, including international and regional. We all have come across a news channel and have watched a bulletin, headlines, news coverage, or a program. It means television news and journalism has taken a big leap in the past few years. Because of the popularity of television news, many youngsters are looking forward to making their career as a television journalist. If you are also interested in making your  career in television journalism  or yet looking for the career option then you must read this blog. We will share every important detail about television journalism as a career. Indian Television Market As mentioned earlier, only in India, there are 892 news channels and the number is rising. Television media is one of the major parts of the M&E (Media & Entertainment) industry. The M&E industry is worth 37.55 billion dollars. As you can imagine, there is a huge market waiting for a talented and passionate television journa...

News Editing Process and Career Opportunities as a News Editor

A newspaper or magazines you read, go through various processes and stages and one of them is news editing. One of the most important processes in news media is the news editing process. Regardless of the type or channel of media, which can be one of the following, news editing will be needed: Print media Internet based news blogs Broadcast media ( Radio , Television, etc.) What is News Editing? When reporters or different sources send the news to the editor, it is more likely to be written in a hurry or in a scattered way, which is called copy. The role of a news editor according to a leading  mass communication and journalism college in Ahmedabad  is to make interesting news out of a copy. The news editing process means editing a news copy to reveal important facts and news without any errors and missing links. What is Part of News Editing? There are multiple things included in the news editing process. Each of them is briefly explained hereunder: Selection: A news agency or...