Out of home advertising, also known as ooh advertising, is something we all experience daily, but might not know consciously the technical terms related to it. OOH Advertising is the latest word used for traditional marketing called outdoor advertising. In this article, you will learn about this form of marketing more closely.
What is Out of Home Advertising?
It is a form of advertising which targets to reach masses while the audience is outdoor aka on the move. The most common formats to display Out-of-Home Advertising are listed below:
- Billboards
- Posters
- Airport Ads
- Hoardings
- Banners
- Vehicle Ads
- Digital Screens
- Point of Sale Display
Big brands leverage the many benefits by using the potential of outdoor advertising.
To know more visit: Complete Guide on Out of Home Advertising
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