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Showing posts from November, 2019

Learn about Different Types of Advertising

There are many forms of advertising and to successfully reach your targeted audiences, it is necessary to define the advertising methods and platforms to be used. To maximize returns, you need to choose the platform that can let you reach a larger segment of audiences multiple times and that also at cost-effective rates. Being creative with your ad material can help you increase your reach and engagement as well as you will be succeeded in leaving a long-lasting impression on your audiences. To choose the best advertising method, we have briefed the Top 6 Forms of Advertising: 1. Online There are many online channels such as website, blog , etc., which provides an affordable way to advertise your offerings. You can improve your search engine rankings or run paid ad campaigns to increase the reach of the marketing message. It also lets you measure the effectiveness of your campaigns. 2. Newspaper This is one of the most effective traditional advertising methods . You ...

Complete Guide on Out of Home Advertising

Out of home advertising, also known as ooh advertising, is something we all experience daily, but might not know consciously the technical terms related to it. OOH Advertising is the latest word used for traditional marketing called outdoor advertising. In this article, you will learn about this form of marketing more closely. What is Out of Home Advertising? It is a form of advertising which targets to reach masses while the audience is outdoor aka on the move. The most common formats to display Out-of-Home Advertising are listed below: Billboards Posters Airport Ads Hoardings Banners Vehicle Ads Digital Screens Point of Sale Display Big brands leverage the many benefits by using the potential of outdoor advertising. To know more visit: Complete Guide on Out of Home Advertising