NIMCJ Ahmedabad

The advertising industry in India is thriving like never before. There are many advertising houses that are working for local and international clients and earn heft money. This has opened doors of opportunity to have a thriving career for future professionals. To make youth ready for this ever growing industry in India, colleges have started offering multiple advertising courses in Ahmedabad . Why Become an Advertising Professional? There are multiple reasons to join the right course for advertising and become an advertising professional. Here are the top reasons to join the advertising industry: Keep your profession interesting as you will have new challenges and new campaigns daily Give wings to your creativity A plethora of job options in India and abroad Expand your social and professional circle Meet celebrities, entrepreneurs, etc. Advertisement Fields After completion of your course for advertising, you can take any job of your interest in a co...

  Communication is part of any business or organization, but corporate communication is a bit different. It signifies creating a brand identity and using it while communicating with the external and internal audience like customers, prospects, stakeholders, employees, etc. Corporate communication reflects how a business communicates with its stakeholders. Corporate communication has become so vital that now you can find a corporate communication course in mass communication colleges in India.   Major Benefits of Corporate Communication Each leading mass communication college in Ahmedabad offers one or more corporate communication courses because it is very important. It offers multiple benefits such as: It helps in crisis management It contributes to building a company culture It helps in reducing client and employee attrition It helps in increasing brand popularity Types of Corporate Communication There are two types of corporate communication: 1. Inter...

  Have you ever heard about the concept of ‘Green Screen’ at any electronic media institute? If not, then you must have probably experienced it, when news anchors and meteorologists on television makes use of the green screen technology to bring a picture in front of your television screen.   The concept of the green screen is being widely used in today’s digital world. It is being taught to several students in almost every institute of media studies. What is a Green Screen? Institute of media studies, electronic media institutes , the entertainment industry, and Hollywood have been effectively using the concept of a green screen. Green screen is also known as colour keying. It is a vertical wall that is converted into green by painting it or covering it with a sheet. The green colour is chosen because of the contrast factor. The basic underlying principle of a green screen that many electronic media institutes teach learners is to isolate the green colour and u...

  Automated journalism, also known as robot journalism, is the invention of artificial intelligence. It has shaken up the world of journalism across the globe. Some journalism institutes in India find it a threat to the newsroom jobs of journalists and some find it a boon to the journalism industry.   In this article, we have collected the views shared by the best colleges for journalism and mass communication in India and top journalism institutes in India to give a consolidated conclusion of the continuing debate on automated journalism: threat or boon. Market Share of Robot Journalism Some popular and big journalism companies have started using automated journalism. Some of the popular names that use this form of journalism according to the best college for journalism and mass communication in India are Los Angeles Times, Forbes, The New York Times, and Associated Press. Still, the technology is in the innovation phase, the market share of this form of journa...

Top mass communication colleges in India offer mass communication and journalism courses to students. To make it clear, mass communication and journalism are two different fields and you can pursue any of them based on your interest. However, if you are still exploring which field to take, there are some courses covering both mass communication and journalism. After your graduation in mass communication and journalism from one of the top mass communication colleges in India , you can take specialization or post graduate courses in the field of your interest.  Let’s explore the scope of career and available career opportunities for mass communication and journalism students. Available Career Opportunities: 1. Journalism If you have pursued journalism from one of the best media colleges in India, you can make your career in print, electronic, or broadcast media. You can choose a job in any of the following categories: Columnist News editor Journalist Reporter News wri...

  Mass communication and journalism are often perceived as synonyms, but there is a minor difference between both. Top mass communication colleges in India offer both mass communication and journalism courses. Students are often confused when it is time to make a choice between mass communication and journalism courses.   In this article, we will share the difference between journalism and mass communication, so students can pursue their passion by opting for the right course. Basic Difference Between Mass Communication and Journalism Journalism is related to news reporting. Mass communication is a wide term and it represents everything in which you communicate to the masses. Journalism is one of the segments of mass communication, but mass communication is not restricted to only journalism. How to Choose The Right Course? You can visit one of the top mass communication colleges in India to get guidance. In each college, there usually is a consultant who gu...

Mass media is a technology or medium that is used to reach the masses. Using written, broadcast, or oral means of media, masses can be reached. With increasing technology, more carriers on which the news or information can be disseminated are coming into the picture. This encourages many passionate students to enrol in the best mass media colleges in Gujarat . If you, too, are thinking of joining a mass media college, you must know about major types of mass media. 1. Print Media The most common type of mass media is print media. For ages, it has been in existence. Some of the common examples of print media are: Newspapers Magazines Billboards Coupons Brochures Books Leaflets or pamphlets Journals And more As print media uses written communication to disseminate information to the masses, the mass media college that takes courses on print journalism covers more on effective written communication, editing, publishing, and other skills. 2. Traditional Med...