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Top Mistakes Beginners Make in Journalism and How to Avoid Them

Journalism is one of the most dynamic and impactful professions in today’s world. Whether it is print, television, radio, or digital media, journalists shape public opinion, uncover stories that matter, and bring truth to society. But like any skill-based profession, beginners often make certain mistakes — not because they lack potential, but because journalism demands accuracy, ethics, curiosity, and discipline. If you’re planning to join a Journalism College or have already enrolled in a Journalism Course, understanding these common mistakes early will help you become a more confident and responsible journalist. Common Mistakes Beginners Make in Journalism Let’s explore the top mistakes beginners make in journalism and how to avoid them. 1. Not Verifying Information Before Publishing The biggest mistake young journalists make is trusting unverified information. In the digital age, news spreads fast — but misinformation spreads even faster. Example: Relying on a viral social media po...

Difference Between Advertising and Public Relations

  In today’s communication-driven world, brands rely heavily on two powerful tools to build their identity and influence the public: Advertising and Public Relations (PR). Though both aim to shape perception, increase visibility, and support business goals, they differ significantly in their strategies, purposes, messaging, and approaches. For students pursuing careers in journalism, mass communication, advertising, or corporate communication, understanding the difference between advertising and public relations is essential. This knowledge helps you choose the right specialization, whether you see yourself developing creative ads or managing a company’s reputation. Let’s break it down in simple terms with practical examples. What Is Advertising? Advertising is a paid form of communication used by brands to promote products, services, or ideas. Advertisers choose the message, platform, timing, and target audience - making it a controlled form of communication. Key Features of Adver...

How Media Shapes Public Perception of Crime in India: Myths vs Reality

Crime stories sell - but they also shape what we fear, who we blame, and how society responds. In India’s fast-changing media ecosystem, news channels, social platforms, and 24/7 digital outlets don’t just report crime - they help build the public story about it. This blog explains how media influences public perception of crime, separates myths from reality, and uses concrete Indian examples (including cybercrime trends and white-collar scandals) so students and readers understand the stakes. Quick snapshot (what the data shows) Official data shows a rise in recorded crime and a sharp increase in cybercrime in recent years. The NCRB’s Crime in India 2023 reporting and coverage note that cybercrime and urban/white-collar types of offences have surged. Independent cyber-security and industry reports also confirm growing cyber threats and malware activity across India. These rising numbers matter - but how the media reports them often determines public understanding, policy focus, and la...

Types of Corporate Communication in Journalism with Examples

  In today’s interconnected world, communication is the backbone of every successful organization. Whether it’s managing internal teams, interacting with the public, or maintaining a brand’s reputation, corporate communication plays a vital role in shaping how a company or institution is perceived. For media and journalism students, understanding the types of corporate communication is crucial because it bridges the gap between traditional media practices and modern business communication. Let’s explore what corporate communication means, its types, key skills, and how learning this at institutes like NIMCJ can open exciting career paths in the media industry. What is Corporate Communication? Corporate Communication refers to how organizations create, share, and manage information with internal and external stakeholders. It combines elements of public relations, media management, internal communication, crisis management, and branding to ensure consistency in how a company represen...

What is Feature Writing? Types, Examples and Importance

  In journalism, not every story is about breaking news or immediate facts. Some stories go deeper - exploring people, emotions, events, or issues that matter to society. These stories are called feature stories, and the craft of writing them is known as feature writing. Whether you’re reading a heartwarming human-interest story, a celebrity profile, or a deep dive into an environmental issue, you’re experiencing the art of feature writing in journalism. Let’s understand what feature writing is, its types, importance, and how you can develop the skills needed to become a successful feature writer or journalist. What is Feature Writing? Feature writing is a style of journalism that goes beyond hard news to inform, entertain, or inspire readers. While news focuses on “what happened”, a feature story explores “why it happened” and “how it affects people.” It allows writers to use creativity, emotions, storytelling techniques, and human angles to engage readers. Unlike short, factual n...

What is Investigative Journalism? Importance and Examples

Have you ever read a news story that exposed corruption, uncovered hidden truths, or led to social or political change? Those stories are the result of investigative journalism - one of the most powerful and respected forms of reporting. In an era of misinformation and quick headlines, investigative journalism continues to play a vital role in ensuring accountability, transparency, and justice. Let’s explore what investigative journalism is, why it’s important, and look at some inspiring examples that shaped India and the world. What is Investigative Journalism? Investigative journalism is a specialized form of journalism where reporters deeply research, verify, and expose hidden information that is in the public interest. Unlike daily news reporting, which focuses on immediate events, investigative journalists spend weeks, months, or even years uncovering facts, analyzing documents, and interviewing multiple sources. In simple terms, investigative journalism aims to reveal the truth t...

Role of Business Journalism in India’s Growing Economy

  In recent years, business journalism has become one of the fastest-growing beats in the media world—especially in India. With a booming economy, rising investments, new startups, evolving regulations and a fast-digitizing society, there has never been a more critical time to understand how business journalism shapes economic growth, investor confidence, policy making, and public awareness. In this blog, we explain what business journalism is, why it’s important in the Indian context, its roles and impact, real examples, the skills required, and how you can build a career in it. If you’re considering journalism or mass communication, this guide will help you see why business journalism could be your future. What is Business Journalism? Business journalism is a branch of journalism focused on reporting, analyzing, and interpreting events related to business, finance, economics, markets, companies, and regulatory policies. It includes coverage of: Stock markets, commodities, currenc...

Types of Visual Communication

  In today’s fast-paced world, where attention spans are short, visual communication has become one of the most powerful ways to share information and ideas. From newspaper layouts to social media posts, visuals help people understand messages faster and remember them for longer. For students in India who are planning a career in journalism, mass communication, advertising, or digital media, understanding the different types of visual communication is essential. Let's explain the concept in detail with examples, so you can see how visuals are used across industries. What is Visual Communication? Visual communication is the process of conveying information through visual elements like images, symbols, colors, videos, and designs. Unlike text-only communication, visuals can express complex ideas in a simple and engaging way. Example: A newspaper infographic about the Union Budget makes financial data easier to understand compared to a long article filled with numbers. Why is Visual C...

The Rise of Mobile Journalism

Gone are the days when journalism relied solely on bulky cameras, heavy microphones, and a full-fledged crew. Today, a simple smartphone in your pocket can become a newsroom. This powerful shift is known as Mobile Journalism (MoJo), and it has completely transformed the way stories are captured, produced, and shared. From covering breaking news on the streets of Delhi to documenting cultural events in rural Kerala, MoJo has made journalism faster, more affordable, and more accessible than ever before. For young aspirants in India, this is not just a trend—it’s a career-defining opportunity. What is Mobile Journalism (MoJo)? Mobile Journalism, popularly known as MoJo, is the practice of using mobile devices such as smartphones and tablets to record, edit, and publish news content. Journalists can capture high-definition videos, edit them with apps, and instantly upload them to social media platforms or digital news portals. In simpler terms, MoJo turns every smartphone into a mini media...