Mass communication is a powerful and influential form of communication that involves disseminating information, ideas, and messages to a large and diverse audience through various mediums. It plays a crucial role in shaping public opinion, influencing societal norms, and facilitating the exchange of information on a massive scale. What is Mass Communication? Mass communication refers to the process of transmitting information to a large audience through various forms of media, such as newspapers, magazines, television, radio, internet, and social media. It involves the dissemination of messages from a single source to multiple receivers simultaneously. Key elements of mass communication include: 1. Sender: The entity or organization that creates and sends the message. 2. Message: The content or information being transmitted to the audience. 3. Channel: The medium through which the message is transmitted, such as television, radio, print, or digital platforms. 4. Receiver: The ...
NIMCJ - National Institute of Mass Communication & Journalism, Ahmedabad the Mass Communication College in Ahmedabad providing specialization in Print, Electronic, Digital Media, Social Media, Advertising, Corporate Communication, Public Relation.